The ultimate goal of your restaurant’s website is to convert visitors into diners. Whether it’s by them placing a carryout order, purchasing merch, or making reservations it’s all about converting.
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Enter the internet age. Your homepage has become that department store window. In fact, it’s even more important than that because attention spans are getting shorter — think 3-5 seconds — to communicate to your potential customer exactly what your product does, and how it can help your customer, before they lose interest and go back to the Google drawing board.
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How do you know when it’s time to make the leap and hire a conversion-savvy copywriter? If you want copy that helps you deepen your connection with your customers and drive more sales, ask these questions first!
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As a copywriter, I consider myself a detective. Looking for the right message, and digging deeper into understanding a customer.
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2019 was an incredible year of growth in my business, and it also had its challenges! Sharing the top investments I made and what I learned along the way.
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Explaining the difference between content writing and copywriting and why you need both in your health and wellness copy.
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Make your health and wellness website copy better with these 8 quick fixes!
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